Croí and Community: Leah Hayden Cassidy
on the power of connection in London
In her London Fields barbershop Croí, Leah Hayden Cassidy has built more than a creative space, she’s built a community.
Croí - meaning heart in Irish - is exactly that: a home at the heart of East London where people come not just for a haircut, but for connection, conversation and creativity.
What began as a barbershop has become a meeting place for artists, musicians and neighbours - a space that celebrates individuality while fostering a sense of belonging.
Community at the heart
“Community has become so important to me. I am the first person people come to see when the get off a plane. Someone will come and they will want to know their favourite coffee shop, the best place to get a pint of Guinness and their barber.”
Leah’s story reflects the wider story of the Irish in Britain, one of creativity, community and care.
“This city will test you, but you will find beauty in every corner.”
Watch as Leah shares how Croí became a home for people and ideas, and how community continues to inspire everything she does.